Conceitos de Economia, Gestão e Marketing aplicados à eleição do Papa

"...the maximization of the number of the faithful is not the Church's strategic objective. This is only a means; the objective is the salvation of these persons, because the faith is not a "volume business," it is a personal call that must be addressed to everyone...

...the decline in numbers is taking place only in Europe...

For the Church, it is Europe above all that must be re-christianized, even if it is a mature market where it is losing market share and consumers, because it is in Europe that the famous "dictatorship of relativism" was born, which could be gradually extended thanks to its cultural prominence and to the homogenization of culture throughout the world...

But if the real problem is Europe, and individual souls are the true objective, it is precisely in Europe that the Church must invest in order to attain its real strategic aims.

It follows that the selection of a European pope interested in restoration rather than innovation (in "turnaround" cases experience is more a factor of success than the capacity for innovation is) is a correct one; even more, it is a perfect one."

[Fonte]